A lot of students worry about their opening sentence(s). This is because you’ve probably been told that the first few lines of your personal statement need to grab the attention of the admissions tutor.
It’s good to think of a memorable way to kick things off but don’t overthink it or spend too much time on your opening; it’s not the be all and end all. Admissions tutors are less concerned with your ability to write a fancy or wacky introduction and more interested in your passion and enthusiasm for the course.
Begin your personal statement with a personal touch
Your opening doesn’t need to go over the top to impress admissions tutors. Jonathan Hardwick is a former head of sixth form and now a professional development manager at Inspiring Futures, a provider of careers information, advice and guidance to young people. He explains: ‘A straightforward sentence that goes on to demonstrate your enthusiasm is much better than trying to get their attention with an outrageous statement or a quote from an obscure historian about overcoming great difficulties.’
The most effective opening sentence will keep it nice and simple, and be personal to you. Think about what made you pick the subject and what you enjoy the most about it. Then try and summarise this in one or two sentences.
You could start your statement with something along the lines of ‘What I like most about studying French is getting to grips with a new culture. I enjoy the challenge of trying to read French literature, listen to French songs and watch French movies and plays in their original forms. I want to study French at university to improve my understanding of the language.’ To make sure it’s personal to you, draw on your own experiences and knowledge. Have you been to see a French opera performance or read the work of a French poet, for example?
‘Try to be as clear and concise as possible,’ advises Helen Relf, undergraduate admissions co-ordinator for English, drama & publishing at Loughborough University. ‘We are looking for bright, lively and articulate students who can tell us exactly why they are different or an individual.’ Cut the academic talk and long-winded sentences. Why say something in 20 words that you could say in ten words?
How not to begin your personal statement
To make sure your opening sentence is original, here are four ways you shouldn't begin your personal statement.
1. Avoid overused opening sentences
‘An admissions tutor might read over 3,000 personal statements a year so it can be hard to stand out,’ says Jonathan. Admissions tutors will appreciate it’s difficult to think of an opening that nobody will have ever used before. However, try to avoid using common openings that lots of students will use.
To give you an idea of the most overused openings, UCAS published a list of the ten most frequently used opening lines in personal statements in the 2015 application cycle. The most common opening was ‘From a young age I have always been interested in/fascinated by…’ (used by 1,179 students), while other openings on the list include ‘For as long as I can remember I have…’ (1,451 students), ‘I am applying for this course because…’ (1,370 students) and ‘I have always been interested in…’ (927 students).
2. Steer clear of clichéd openings and childhood anecdotes
‘Avoid anything too whimsical,’ advises Emma-Marie Fry, an area director at Inspiring Futures. Emma manages the career guidance team in London and the south-east and goes into schools to deliver support to students.
She says: ‘Admissions tutors want to know about your brain's potential and your education and development, not your childhood dreams. If getting your first telescope when you were five sparked your interest in astronomy or you’ve wanted to be a doctor ever since you broke your leg when you were six, that’s great, but it’s not what the admissions tutors need to know. What have you done more recently?’
Similarly, avoid talking about what your family members do for a living. ‘Don’t say “My parent is a teacher so I want to be a teacher.” It needs to be personal to you,’ says Jonathan. Instead, explain what you’ve done that’s made you want to become a teacher. Did you shadow a teacher at your local primary school for a week? Or do you spend your Sundays coaching the local children’s football team?
3. Be wary of opening your personal statement with a joke
You might have thought of the perfect joke to start your statement with, but does it set the right tone? And will the admissions tutor share your sense of humour?
‘Admissions tutors like to see originality but they don’t like too much jokiness,’ warns Emma. ‘They want to get a sense of you as a person but this means your academic strength and passion for the subject, not your sense of humour.’
4. Begin your personal statement with your own voice, not a quote from a famous person
Epigraphs – aka quotes – aren’t nearly as interesting to admissions tutors as what you’ve got to say yourself. ‘It might be tempting to start your personal statement with an epigraph but, often, beginning with your own words is best and more likely to be original,’ says Dr Helen Moggridge, a lecturer in geography at the University of Sheffield. If you do want to include a quote, make sure it’s relevant to the course you’re applying for and always explain how this quote links back to you and the subject you want to study.
You might think that a famous quote will help you stand out but you won’t be the only person who thinks it would be a great idea to include a well-known quote from the likes of Mahatma Ghandi, William Shakespeare, Karl Lagerfeld and so on. If you’re applying to study psychology, for example, it would be better to ditch the quote from Sigmund Freud in favour of a quote from a less well-known psychologist that you encountered through your wider reading.
You should also think about whether the person you are quoting is appropriate or not. ‘Avoid inspirational quotes from Drake or Kanye West, for example,’ says Emma. Similarly, it might not be wise to quote a reality TV star from The Only Way is Essex or Made in Chelsea.
Finally, steer clear of generic inspirational quotes about chasing your dreams, overcoming obstacles and the power of education. This can sound wishy washy or even a little bit pretentious and it doesn’t tell the admissions tutor anything about you or why you’re interested in the course.
Not sure how to begin your personal statement? Consider writing your opening sentence last
Just because your opening sentence is the first thing the admissions tutors will read, that doesn’t mean it needs to be the first section of your personal statement that you write. It can be tricky to decide how you want to begin your statement so, if you’re stuck on what to write, consider taking a break from it and focusing on other sections of your personal statement.
It might seem unusual but you might even find it easier to make your opening sentence the last thing you write. This will help you think about what the rest of your statement goes on to say and, therefore, how you can best introduce it.
Remember that the opening sentence is only a small part of the 4,000 characters that make up your personal statement. What you go on to write next is far more important to admissions tutors so don’t focus too much time and effort on just the opening sentence.
For help on what to write next, read our article on what to include in your UCAS personal statement. You can also use our course search to find the courses you want to apply to.
Sample Media Personal Statement
During my lifetime, the way in which media is produced and consumed has changed in leaps and bounds. When I was born television was the cutting-edge medium, largely offering shows produced by and containing professional actors and broadcasting professionals. Now, as I have reached an age where I can think about my career options, due to technological advances audio-visual and print media can be consumed virtually anywhere, and can be produced by anybody with access to just a few pieces of consumer electronics. People of my generation have benefitted from these advances for a wide range of reasons, but in my particular case it has helped me to realise that a career based around my passion for a range of forms of media is not beyond my grasp. With the right studies and training, I believe that I have the skills and determination to succeed in the fascinating world of media.
My media interests are broad, ranging from the web and print journalism to radio, film and television. My enthusiasm for all these types of media from the perspective of a consumer of media has developed an entirely new dimension through taking media studies at school. In the two years that I have been taking the subject, I have felt privileged to be able to learn the theories behind different forms of media, but above all I have loved discovering the practical side of media production, whether classes have involved learning about using hardware and software, or putting into practice the production techniques that we have studied. The combination of theory and practice has also changed the way I consume media. For example, I now watch news reports with much more of a critical eye, aware of the ways in which editing and other post-production techniques can be used to present information from a particular perspective.
I am eager to immerse myself in the theories and practice of media production through university study, not to mention have the chance to work with like-minded young people who are equally keen to work in this exciting industry. I am particularly excited by the prospect of being able to work on in-depth productions projects that will allow me to gain expertise in using modern production technology. Inspired by what I have studied so far and my pre-existing love of TV, radio, journalism and the web, I am determined to learn the skills required to pursue a successful career in the media industry. I feel I have many of the personal attributes that are beneficial for a career in media production. I am hardworking and prepared to make considerable sacrifices for work that motivates me; I enjoy working with other people in a creative environment; I thrive under pressure; I love to communicate.
My interest in being involved in media production has been strengthened by my recent work experience. Over the summer I worked as a general assistant at Siren FM. The experience was a great introduction to the challenges of working in live media; I learnt that it is crucial for each member of the team to be highly skilled in their role to avoid mistakes. I gained a thorough grounding in using a wide range of equipment. I particularly enjoyed learning how to use editing equipment; I learn that good editing is an absolutely essential skill in media production, and it could even be argued that it is one of the fundamental factors that divide professional broadcasting from the work of amateurs. I also gained experience in some of the preparation work that many people would not realise is central to the production process, such as researching material and fact-checking. This placement has had a big influence on my decision to study media production. It gave me a taste on how rewarding and addictive working in this sector can be, and also taught me thorough training is an essential pre-requisite for entering the industry. Indeed, I enjoyed the experience so much that I am continuing to volunteer at Siren.
We hope this sample Media Personal Statement has been a helpful example.